In my 12+ years at Guardian Life I built and ran a social selling program for nearly 2500 Financial Advisors. I learned A LOT along this journey of creating a social selling program from scratch (and I truly mean from the very beginning) and taking it to maturity. This post is second in a multi-part …
Learnings from a Social Selling Program – Part Two: Moving Beyond a Legacy Platform Read More »
Social Media Trends: How a Global Pandemic Affects Behaviour on Social. Part 1 By Dana Koenigsberg The COVID-19 outbreak is changing not only our lifestyles, but our habits, including how we communicate in the business context. Four months ago, digital selling and social marketing were nice-to-have programs for most businesses. Today, we are turning …
Social Media Trends: How a Global Pandemic Affects Behaviour on Social. Part 1 Read More »
Social Media Trends: How a Global Pandemic Affects Behaviour on Social. Part 2 By Dana Koenigsberg In part 1 of this series, I explored the impact of the coronavirus on what types of content people are engaging with on social media. I discovered that in only 10 weeks, the number of COVID-19-related content shared by Grapevine6 users …
Social Media Trends: How a Global Pandemic Affects Behaviour on Social. Part 2 Read More »